Project Types & Areas of Expertise

*If you have a project in mind that is not listed below, please do not hesitate to reach out! Custom projects are always possible.

Paid Media

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A full paid media audit is often the place to start. Megan will dive into your full paid media portfolio (or a single platform, depending on preference) and create a short to long term plan of implementation. This includes:

  • Initial upfront audit and presentation

  • Weekly ongoing strategy calls while implementation takes place

  • Ongoing analysis and performance updates

Your initial audit may include recommendations around account structure, audiences, creative, technical updates, geo lift testing opportunities, and more.

Fractional Head of Growth

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Designed for companies that are looking for help with holistic paid media budgeting and financial planning, Megan can step in as a fractional head of growth to help get your media program on track from a more macro level.

  • Includes C suite presentations & BoD communications

  • Business and financial planning

  • Team leadership & roadmap design

Creative Strategy

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Gleaning true insights from creative testing is easier said than done. Here, Megan will help you understand your learnings from past creative tests, plan a new conceptual roadmap, and help you structure your tests to get the most our of your ads.

  • Initial creative audit including ad analysis and competitor analysis

  • Customized creative roadmap for new ad testing

  • Weekly strategy calls

FAQs

  • Pricing is always custom, usually a combination of an initial flat free for something like an audit, with hourly rate after that for weekly optimizations and strategy.

    Pricing generally ranges from $100-$150/hour depending on complexity.

  • From timeline to content, projects are always fully customizeable. Every business is different, so we will design the project, meeting cadence, and length to your needs.

  • Megan has worked across nearly every sector, including retail, fashion, travel, healthcare, SaaS, home goods, and personal care.

    She is specialized specifically in e-commerce but has worked in B2B as well.